The Economics Of A Tactical Burger King Audrey-louise Beauséjour [g5ucn1euDUa]

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Chapter Breakdown

0:00 The 2.5 million dollar Whopper

2:00 The retail business inside the military

4:26 Who is really flipping the burgers

7:48 Sponsor

8:46 Sold at a loss?

11:45 The general who shut it all down

14:13 Why an army runs on milkshakes

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All materials in these videos are for educational purposes only and fall within the guidelines of fair use. No copyright infringement intended. This video does not provide investment or financial advice of any kind.

Music Courtesy of: Epidemic Sound

Select Footage Courtesy of: Getty Images

#economics #supplychain #logistics

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The SAUCE

3D Models Attribution:

"Airport" ( by Awesome Ploy 3D is licensed under Creative Commons Attribution (

"C-17 Globemaster" ( by CreadorDeMu is licensed under Creative Commons Attribution (

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At approximately 0900 hours on the 19th of May 2004 a C17 Globemaster touched down at Bagram Air Base in Afghanistan.

By itself this aircraft is one of the largest and most capable military logistics tools on the planet, but on this particular mission 22 years ago, villarreal vs sevilla it was transporting the ultimate expression of American Military projection

A tactically deployed Burger King franchise

Inside this semi mobile establishment is all of the equipment that staff would need to create anything on the Burger King Menu as if they were stateside, with no discernible differences in ingredients, quality, and most importantly the price paid by the hungry end consumer

Maintaining brand standards internationally is hard enough for any fast food franchise, but this is a particularly impressive achievement when you re-consider cbse class 12 result 2026 expected date the realities of operating such a location in the middle of an active warzone.

Just on the price, the cost of flying this glorified food truck aboard a C-17 from Texas would have been around a quarter of a million dollars in jet fuel alone.

That number is not including the wear and tear on a very valuable aircraft, the ongoing maintenance of whopper supply chains, or even the return flight

All up getting this single restaurant onto the ground, stocked, staffed and serving hungry mouths, would have cost at least a million dollars conservatively.

And yet, despite charging similar prices for a burger meal, compared to any given American city, this forward operating fast food restaurant, and thousands like it, are largely financially self-sufficient.

Which raises the rather obvious question of how?