Same product, one startup bankrupts, the other raises $20M at $100M valuation startup shorts [1fqdLuz5nHW]
Two startups, same product, same messaging, same customer. One raises $20M at $100M valuation. The other one almost bankrupts with no revenue, investors, or traction. Why? We found 3 main reasons on why the first startup was succeeding 1) The founders were exited, Forbes 30under30, and one of them used to be a sales manager at a big tech company 2) Their product has over 500 positive reviews in Trustpilot on the same week they launched. That means that they invested in sales and marketing months before launching the product 3) Their website was perfect: Search Engine Optimization, messaging, clear quantifications. As soon as a customer landed there, they knew exactly what they were getting. It was not about the product; it was all about sales, marketing and distribution. And the first startup got it right. Subscribe: Follow Matteo: #startup #venturecapital #investing #shorts #viralvideo